Client: L'Oréal

Event: Product Launch

Location: Chocolate Factory Dublin

Our challenge was to create a space for a full day of live demonstrations by Redken's leading ambassadors & artists at the Chocolate Factory, Dublin. We created a stage area, complete with a printed backdrop and hairdressers chair. The stage was flanked by two display plinths which carried Redken product. We used white bench seating for the 100 strong audience, black metal pod tables for refreshments and, most importantly, a treats station to keep everybody sweet.